(b) Good Sports Limited has successfully followed a niche strategy to date.
Assess the extent to which an appropriate e-business strategy could help support such a niche strategy.
(8 marks)
(b) Good Sports Limited has successfully followed a niche strategy to date.
Assess the extent to which an appropriate e-business strategy could help support such a niche strategy.
(8 marks)
(b) Good Sports has pursued a conscious niche or focus differentiation strategy, seeking to serve a local market in a way thatisolates it from the competition of the large national sports good retailers competing on the basis of supplying famous brandsat
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